Sep 27, 2023
Jared Correia and Steve Fretzin, a marketing expert for attorneys, delved into the role of LinkedIn for personal branding, marketing, and business connectivity. He highlighted the usefulness of CRM tools like Lawmatics in enhancing client service by keeping track of client relationships.
The Above the Law Non-Event is supported by vendor sponsorships.
Episode Highlights
02:05 Steve’s backstory of surviving a plane crash
09:50 Are most lawyers billable by hour?
13:07 The importance of optimizing existing relationships and
connections for business growth
14:29 Using technology to manage appointments and schedules and to
maintain professional networks
18:21 The significance of learning and understanding technology
that helps in conducting business more efficiently and
effectively
19:27 The convenience of automated reminders for upcoming
meetings
23:17 How CRM helps improve the efficiency of networking, client
management, and building relationships
27:20 Using workflow or project management software like Asana or
Monday for effective team communication and management
Episode Resources